Experience
Freelance Graphic Designer
Abbott Lyon Ltd.
September 2023 - March 2024
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Created the POS and Digital Assets for the first physical store in the UK
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Strengthened the rebrand concept and design via rebrand exploration.
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Presented colour palette options for the brand with applicable examples (one of which got turned into an actual product and is currently being used today).
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Developed Website assets for product/store launches.
Mid-weight Digital Graphic Designer
Moss Bros Group Ltd.
July 2021 - March 2023
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Trained and managed 2 junior designers and implemented efficiencies to the briefing system.
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Designed and curated email layouts, website layouts and assets, and social media
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graphics and videos.
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Produced branding on season and promotion launches.
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Supported the rebrand from Moss Bros to Moss with the Email and Social Media
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templates which are being used until now.
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Developed UI and templates for email marketing design.
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Elevated the brand image to be more high-end and sophisticated.
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Created video promotions to be advertised via in-store and Digivan promotional videos.
Marketing Graphic Designer
Vivienne Westwood Ltd.
September 2018 - July 2021
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Worked with several departments: Bridal, Jewellery, Womens and Menswear and Corporate, etc.
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Developed projects for the retail marketing department. Created: digital invitations, online catalogues, digital and non-digital promotional materials, and digital file handling.
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Designed and curated marketing templates for email.
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Created social content for digital marketing; animations for Instagram purposes, product promotion, and fashion show videos and show invites.
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Created lookbooks and presentations for seasonal events.
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Supported the E-commerce team with product retouching.
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Conducted final retouching of images and videos from photoshoots.
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Supporting in-house photographer with photoshoots.
Education
September 2015 - July 2018
University of the Arts
London: London College
of Communication
BA Graphic and Media Design: 2.1
September 2013 - July 2014
South Essex College
UAL Level 4 Diploma in Art and Design - Foundation Studies (QCF): Pass
Skills
Advertising Design
Brand Identity
Editorial Design
Illustration
Marketing Design
Moving Image
Print/Digital Layout
Print design
Social Media
Typography
Video screens